Gigantes del Catch
Gigantes del Catch (Giants of Wrestling) is a wrestling entertainment show, produced entirely in HD by Illusion Studios for América TV, Channel 2 in Argentina.
A master brand with multiple sub-identities.
The challenge was to create a brand strong enough to hold the identity of each character, with every sub-brand reflecting the spirit of the mother brand on its own.
My responsibilities included logo design, creative art direction, the aesthetic concept of the 16 wrestlers, promotional campaign development, ad campaign design and print media.
Character presentation layout
The layout used in the show to present each fighter, with their statistics.
Versus mode layout
The layout used to present the fighters who are about to face each other.
Motion Graphics
Motion pieces built on the identity of each character.
The images shown here represent the professional portfolio of Diego Quarone, art director and designer for different clients and companies. This site is intended to show technical and artistic experience only, not to claim commercial credit. All images retain their respective copyrights.